In this Lunch Break Chat, we paid a visit to Olivia Yao‘s Jewellery Studio in Taipei and discovered the in’s and out’s of her creative business.
Why did you decide to launch your eponymous label versus working for an established jewelry brand?
I created a new brand to give it a character that represents my vision and thoughts. As a designer, my job is to create the look according to the main core of the brand, so the consumers of the brand can recognize it-even though it may change from time to time like a real person- but they know it and like it as if they’re seeing an old friend.
What was the hardest and your favorite part when starting your own business?
The hardest part is always the management of people. My favorite part is making jewellery that I like to wear.
Tell me a little about your design process- where do you draw inspirations from and how do you make those dreams and stories, a reality?
I draw shapes whenever I see or think of something beautiful; I collect ideas of mechanic parts that I think may be interesting to jewellery making. When I have enough sources of shapes and ideas, I combine them into a story to make these loose ends become a collection. View Post